Donald Scott*/NY
Donald Scott is an outstanding educator, the hairdresser’s hairdresser, as well as, world-renowned platform artist, hair artist and master associate for John Paul Mitchell systems. Formerly of Paul Mitchell Superhair, the first advanced academy in NYC and the USA. Donald was appointed artistic director of the salon and educational director of the school.
Spil Creative was contracted to develop the brand’s core visual language and corporate collateral. In addition, Spil was charged with designing the DS/X4 Razor packaging, and rebrand existing products to better align with the newly established visual language.
Our Tasks
- Positioning
- Creative Direction
- Visual Language + Identity
- Touchpoint Design
- Packaging Design
- Product Design
- Vendor Management
